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MAFIA SPIRIT

Wednesday, April 17, 2013

Analysis On The Direction Of Zynga

Trying to decipher the direction of Zynga is kinda like wishing you had an umbrella on a warm summer day.

The warm summer rain feels nice but you’re getting wet and you wish you had that umbrella.

Zynga has a lot of potential and very easily could sprout growth in it’s stocks and people love many of Zynga’s games and anticipate more from Zynga. Yet, at the same time many of Zynga’s players feel over-burdened by event after event and demand for in-game purchase after demand for in-game purchase.

On beta.fool.com (The Motley Fool) Ishfaque Faruk gives his version of  ‘An Analysis of Zynga's Business’ using the SWOT (Strength, Weakness, Opportunity, Threat)analysis structure.

 
 

 

An Analysis of Zynga's Business

 
 

By Ishfaque Faruk - April 15, 2013 | Tickers: FB, ZNGA | 0 Comments

Ishfaque is a member of The Motley Fool Blog Network

 
 

We will break-down and cross examine Ishfaque Faruk’s Analysis of Zynga's Business section by section. Here goes;

 
 


Strengths

 
 

Sticky User Base: Zynga has a huge number of sticky users. The company's user base of 298 million users is spending a lot of time on its platform. The 'Freemium' business model has worked as a good bait to add more customers and enhance the company's brand value and positioned it as a leading gaming platform on a social setting. 

Partnership with bwin.party: Zynga's partnership with a top real money gaming company, bwin.party is a major positive for the company. The company just unveiled its first offerings of games in the United Kingdom on the web and as well as a downloadable format. This foray into online gambling marks a strong upside potential for the company and also diversifies Zynga's revenue base of making money mostly from online social games.

Reduced Dependence on Facebook: Zynga doesn't have to pay revenue sharing fees for gaming in non-Facebook platforms anymore. After building its user base, Zynga's altered contract with Facebook (NASDAQ: FB) will allow it to keep the 30% fees that it had to previously share with Facebook even for gaming payments received on non-Facebook platforms. Revenue bookings from Facebook made up the lion’s share of Zynga’s revenues and going forward, this should decline substantially. 

Mobile Usage and Monetization: Zynga has managed to its grow presence on mobile rapidly with active users on mobile growing 75% on a Y/Y basis and ended 2012 with 72 million MAUs. And monetization on mobile is stellar as well with sizable revenue bookings on mobile which represents 21% of total bookings in Q4 2012. Zynga is also the 5th largest mobile platform for time spent on mobile, and for the daily audience on mobile, according to comScore.

 
 

Sticky User Base: We agree, because it’s obvious, that Zynga has acquired a massive player base across it’s games and platforms. It is the ‘Freemium’ business model that has helped Zynga to grow such a large following. In conjunction, Zynga has also provided extremely appealing graphics to the majority of their games. In addition, Zynga’s partnership with the largest Social Networking site (Facebook) has provided tremendous exposure for Zynga and may be the single most reason for Zynga’s growth.

Partnership with bwin.party: I don’t know if I agree that this is a strength. Since bwin is already a top ‘real-money’ gaming company it will certainly help Zynga establish itself in the ‘real-money’ gaming industry. However, Zynga is partnered with bwin which means that profits from any Zynga ‘real-money’ games will likely be split with bwin. Similar to Zynga’s partnership with facebook. At some point Zynga will either want to or need to distance itself from bwin much like they are trying to do with Facebook.

In addition, Zynga is new to ‘real-money’ gaming. They are untested in that market. Many players may not have enough confidence in Zynga if they have played any of Zynga’s ‘Freemium’ games. Those who have played a Zynga game has an insight into how Zynga operates and how Zynga treats its customers and player base (which is not good). 

Reduced Dependence on Facebook: Yes, a reduced dependency on Facebook should, in theory, lead to higher revenue since profits will not be split with Facebook.

However, you contradict this theory in your Weaknesses section of your analysis when you talk about Zynga’s ‘Declining Traffic’ and ‘Weakened Ties With Facebook’. You show that Zynga lost 16 million daily users and 13 million monthly users in 2012.

As you also explained in your Weakness section you said; “Facebook's importance for Zynga is paramount, and even more so because Facebook is directly responsible for driving a lot of user traffic to Zynga's platform.”

If Zynga’s revenue and player base being connected to Facebook is paramount and it is declining as a direct result of Zynga breaking ties to Facebook then this is a weakness and NOT a strength.

Mobile Usage and Monetization: Yes, the Mobile Gaming Industry is fairly new and will grow in popularity in the short term. There are many companies vying to break into the Mobile gaming market and monetize it. It is an expanding market. 

There are, however, many problems with games on mobile devices. Such as, these mobile devices run on batteries which have a limited time of usage. They also are required to be turned off in certain businesses and on airplanes. The screens are small so graphics could potentially be lost in games on these mobile devices.

Therefore, how many people will want to play and pay for games on their mobile devices and be tied to them as much as Zynga has tied players to it’s online Social Games?

 
 

 

Weaknesses

 
 

Declining Traffic: Zynga’s daily users came trickling down to 56 million at the end of 2012, from a high of 72 million. The decline can also be seen from the monthly active base, which declined to 298 million active users from a high of 311 million users.

Weakened ties with Facebook: Facebook's importance for Zynga is paramount, and even more so because Facebook is directly responsible for driving a lot of user traffic to Zynga's platform, as well as a major outlet for revenues. Zynga is a leading developer on Facebook with 5 of the top 10 games, and going forward, weakened ties with Facebook, might impact user eyeballs as well as negatively impact the amount users spend on online gaming and also in gaining newer customers.

Lack of Recurring Purchases: The business model of Zynga revolves around engaging and stimulating the large pool of users to play the games, and to make these customers purchase social gaming products. Often times, users are likely to be reluctant to purchase such social gaming goods on a recurring basis, which is a negative for the company.

Persistent Losses: While the company's losses have narrowed substantially, the company is still losing money. Zynga's net loss for 2012 stood at $209 million on revenues of $1.28 Billion. And in 2011, Zynga's net loss was a whopping $404 million.

 
 

Declining Traffic: Games are cyclical and do not last forever. Essentially, they are a fad. The lucky ones become popular for a while then fade away.

Retaining a player base is quite possibly the biggest challenge of any gaming company. Zynga has been lucky to have hit games, such as Mafia Wars, FarmVille, and Zynga’s pride and joy Texas Hold’em Poker. 

Zynga is facing that point in many of it’s games (especially Mafia Wars) where the player base is declining to such a point that Zynga either needs to consider closing the games down (which they have done to many of their games) or sell them or revamp them. In the case of Mafia Wars Zynga appears to have decided to milk the players for every cent the players are willing to surrender unto Zynga before Zynga ultimately will close it down.

The only option for a gaming company (if they are losing players in their games) is to come up with the next big hit game. There are no guarantees that any specific game will become a hit. Zynga has tried, but Zynga has acquired such a bad reputation among many of its gamers (current and former) that many players have decided to never play another Zynga game.

Zynga can still recover from a declining MAU and DAU within its games if Zynga would stop acting like a company that is in desperation mode. If Zynga would make the games playable (and bug free) and make the in-game purchases special and not a must-do then more players might be tempted to buy the occasional advantage. As long as Zynga’s focus is about how to make their next dime and not so much about making quality games the players will be turned off and reluctant to spend any money on Zynga’s games. The high-pressure sales tactics that Zynga makes the focal point of it’s games is not the way to retain players. It’s more the way to kill the game off. It paints an image of greed and self preservation.   

Weakened ties with Facebook: As stated above; “Facebook's importance for Zynga is paramount, and even more so because Facebook is directly responsible for driving a lot of user traffic to Zynga's platform.”

This is clearly Zynga’s weakness. Zynga needs to stay on Facebook and utilize what Facebook has to offer.

Yes, Zynga may need to break it’s ties to Facebook (for financial reasons) but at the same time the players of games almost see Facebook and Zynga as one in the same. Players may be reluctant to play their games solely on Zynga.com (where not every Zynga game is available for play) because they don’t trust Zynga. Zynga has also developed a bad reputation for it’s inability to fix bugs within it’s games.

The problem, however, isn’t just a Zynga problem. It is also Facebook itself.

Facebook has made it necessary for Zynga and Facebook to break the ‘friends with benefits’ relationship that they have enjoyed for years. Consider that the games on Facebook are supposed to be social. The games on Facebook have players constantly begging for parts or items to help them within the players respected games. Facebook in turn has made it difficult for many players by releasing the Time-Line (That EVERYONE who plays games on Faebook HATE!). Facebook has made group chats a complication, which are somewhat necessary for players to communicate their gaming needs and issues with each other. Facebook even punishes players for asking others to be their gaming friend and/or for posting too many requests of a similar type.

Q4 Earnings Grapgh Zynga Games

Mafia Wars Generates Less Than 10% Of Online Game Revenue

Lack of Recurring Purchases: It’s not that there is a lack of recurring purchases within Zynga’s games. The issue is a lack of new or an expanding number of players who make purchases within Zynga’s games.

In Mafia Wars, for example, the players who make those purchases are the ones who make them repetitively. They are the VIP players who pay the $25 monthly fee to acquire those loots and skill points and reallocations that keep them ahead of the free players. They are the collector’s (ok, not so much anymore) that must have at least one of every loot. They are the over-achievers that have to have the highest attack, defense, energy, health, and stamina.

In Mafia Wars it IS NOT recommended for ANY new player to spend a dime on the game AT ALL!! Even if you buy into the VIP program you still may not catch up in your loots Attack Strength and Defense Strength. You WILL NOT catch up in personal Attack and Defense Strengths without making further purchases that give your character those stats. Since many players have personal Attack and Defense scores that are reaching toward 100,000 of each the cost to compete with these players IS NOT WORTH the expenditure.

Zynga needs to learn to not just chase the whales. Many upon many ‘free’ players would be willing to spend some cash if they felt they could be competitive in Mafia Wars. But, who wants to go to a movie and buy the popcorn and drinks to leave the theatre disappointed because the movie sucked? In Mafia Wars that movie outing will suck for months on end.

Therefore, in the game of Mafia Wars it IS the recurring purchases that IS keeping this game afloat. Not the lack thereof.

Persistent Losses: Persistent Losses?? Remember that Zynga (ZNGA) has only been on NASDAQ since mid December of 2011. You also show a positive in that Zynga's net loss for 2012 was $209 million whereas in 2011, Zynga's net loss was  $404 million. This is a positive in that Zynga’s net loss from 2011 was cut in half by 2012. It shows that Zynga is moving toward the green. 

You also have to consider that Zynga has recently ventured into online ‘real-money’ gambling in the UK. Zynga also still has it’s ‘Draw Something/ Draw It (UK)’ TV shows that should begin airing soon.

If either, or both, the ‘real-money’ gambling sites or the TV series become hits then a $200 million net loss last year and the $400 million net loss in 2011 could both be recouped and overshadowed by a profit margin that has the potential to make $600 million look like chump change.

Zynga is also venturing into making revenue just for becoming a game hosting platform (similar to what Facebook has been for gaming companies) with Zynga.com for other online gaming companies. Zynga made up 15% of Facebooks revenue in 2011 according to TechCrunch. If Zynga is charging these gaming companies 30% of their in-game transactions and if any of these games become a hit then Zynga could make millions in profits from hosting other companies games.

When a company is in transition one should expect losses. Zynga has been in transition for at least 3 years. They are, however, setting themselves up for a huge turn-around or a huge bust.

 
 


Opportunities

 
 

Expand Real Money Gaming: A major opportunity for the company lies in its ability to enter the real money gaming market in the U.S. Zynga is hoping to build up an online ecosystem for real money gaming and has already applied for a license in the state of Nevada. Zynga can use its technical know-how and adopt a similar playbook from its UK launch for the U.S. market and position itself for longer term success. 

Grow Advertising Business: In addition, to selling social gaming goods, Zynga makes a decent amount of revenues by showing advertisements on its platform. And the company's advertising revenue in 2012 was $137 million, which represents a year-over-year growth of 85%. And going forward, Zynga can grow its ad revenues substantially by tapping more brand advertisers, who command huge advertising budgets.

Third-party Gaming Publishers: Zynga has been working with a number of third party developers to publish the games of these third parties on Zynga's large ecosystem of 298 million users. A few successful franchises and the offering of newer and fresher games from third parties should lead to a lot of revenues for Zynga. 

Introduction of 3D Games: Zynga has introduced a 3D version of its popular game, FarmVille in the last quarter of 2012. As FarmVille was a big hit for the company, it generated total player purchases of more than $1 billion, including partner fees. If Zynga can introduce more 3D Gaming experiences on its existing franchises as well as build newer franchises, the enhanced user experience will lead to more gaming revenues, as well as pave the way for more advertising revenue. 

Expand on Other Platforms: The company's games are available on some of the leading platforms in the world including Google+, Zynga.com, chinese Internet powerhouse, Tencent as well as on Android and Apple's iOS devices. Zynga should harness and engage more consumers to make purchases in these global platforms including some of the mobile platforms and reduce its dependence on Facebook alone.

 
 

Expand Real Money Gaming: Zynga only recently launched ZyngaPlusPoker and ZyngaPlusCasino in the UK. These are new waters that Zynga is skipping a stone across.

Nevada, and the USA as a whole, is Zynga’s preferred market for online gambling and Zynga has been working for years to begin their online gambling franchise in the USA. Zynga’s Texas Hold’em Poker was founded July 4th, 2007.

Therefore, I’d hardly say that, if/when approved, online gambling in Nevada and the USA would be considered an expansion. It is what Zynga has been working toward from the beginning.

Grow Advertising Business: I do not believe that this is a real concern for Zynga for a few reasons.

  1. If you have an on-line presence with millions of followers or users of your service the advertisers will want to advertise on your website(s).
  2. If you reach millions of customers on mobile devices the advertisers will want to advertise on your service(s).
  3. If you reach millions of viewers from TV shows the advertisers will want to run 30 second, 45 second, or 60 second commercials during your TV show(s).
  4. The more people you reach on all your services the advertisers will be there and wanting to advertise.

Ultimately Zynga simply wants to reach as many people as possible and the advertisers will be there. Therefore, if you mean grow Zynga’s advertising business by reaching more people (customers/users) then you should be saying grow it’s advertising business by acquiring the ability to charge more for advertising on it’s services.

Think of it like the Super Bowl. How much money do advertiser spend in making their commercials and ads and then how much do they pay just to have their commercials aired during that single 4 hour event that occurs just once a year? Last I heard it was in the 10’s of millions.

Third-party Gaming Publishers: I can quote myself from above on this one.

Zynga is also venturing into making revenue just for becoming a game hosting platform (similar to what Facebook has been for gaming companies) with Zynga.com for other online gaming companies. Zynga made up 15% of Facebooks revenue in 2011 according to TechCrunch. If Zynga is charging these gaming companies 30% of their in-game transactions and if any of these games become a hit then Zynga could make millions in profits from hosting other companies games.

Zynga just needs to find a way to get users to play those games without losing it’s player base within it’s own games in addition to finding a way to attract players to Zynga.com where they are hosted. Not an easy task.

If Zynga can work-out a group chat on Zynga.com it might help to draw some players to that sight. It would also help to have ALL of Zynga’s own games on Zynga.com.

Introduction of 3D Games: I think Zynga is one step ahead of you on this one since Zynga, and the November Software team, have been working on a new mobile arcade action game called Battlestone.

Of course, it’s just another game that will either become a hit or it won’t.

In other words, introducing 3D games is NOT any more a guarantee that it will generate any more revenue than a 2D or text-based or even a mid-core game will. Any game has a risk factor and because one game was successful it does not mean another will be.

Zynga proved this with having Mafia Wars then releasing Mafia Wars 2 (a 3D version of the original). Guess which one was closed down about a year after it’s launch?

Mafia Wars 2 launched during Fall 2011 and was suspended December 30, 2012.

Expand on Other Platforms: You said, “Zynga should harness and engage more consumers to make purchases in these global platforms including some of the mobile platforms and reduce its dependence on Facebook alone.”

  1. Zynga, as are many other companies, is pushing to become the leader in mobile platform gaming.
  2. We’ve already established that Zynga NEEDS Facebook.
  3. “Zynga should harness and engage more consumers to make purchases” – That’s it in a nutshell.

The real question is how should/could Zynga harness and engage more consumers? Putting the Zynga Dog anywhere and everywhere won’t do it alone. In addition, if the leash is too long then some won’t get to pet the dog. The best way is to build up some curiosity and intrigue and not to flaunt yourself or shove the dog onto people because you never know who might be allergic.

Zynga should also ask itself; ‘Is it better to be a Jack of all trades and a master of none or to master of few and let someone else eat the other pie?’

 
 


Threats

 
 

Casual Players: A number of players on Zynga's platforms are largely casual players who don't play on a regular basis. Irregular players might stop frequenting the site altogether, as many analysts and investors have termed the social gaming industry ‘a fad.’

Competing Gaming Platforms: A number of smaller social gaming platforms like Kabam are coming up and many of them will likely gain more widespread consumer acceptance and might negatively impact Zynga.

RMG Is Very Competitive: The real money gaming platform is a very competitive market and faces a lot of regulatory scrutiny on a regular basis as well. Some of the leading companies have large and established audiences in their respective platforms.

 
 

Casual Players: It shouldn’t take an expert or a poll or even a genius to figure out that the overwhelming vast majority of internet gamers or even Facebook socialites are casually accessing these games and Social Networks. It’s obvious since the vast majority of people have school and jobs to attend.

You also need to define ‘regular basis’. Do you mean daily? Weekly? Monthly? Maybe you mean just at set intervals?

It is these so-called ‘Casual Players’ that companies like Zynga should be seeking. Why? Because they are the ones who have that untapped revenue that companies like Zynga are seeking. Going solely after the whales may generate a lot of money. However, if there are hundreds of thousands of smaller fish and only 1 (or a handful of whales) more money could be generated from the hundreds of thousands of smaller fish than the few whales.

It may be true that these so-called ‘Casual Players’ may not have a ton of money but if tempted in the right way with the right bait you can catch a ton of them. They’re just harder to catch than the whale is.

Zynga, as does too many companies, insults the intelligence of the fish by over-charging and over-demanding purchase of their in-game items. Only a wealthy person, or a moron, would spend $8.33 (the cost of 1 loot item for 35 RP at cost) on a single loot item in Mafia Wars.

That $8.33 is an hours wage for many Americans.

But hey, that’s America (and the world) nowadays – Overpriced and you still bought junk that will either be out-dated within a month or it’ll break and you need a new one.

Competing Gaming Platforms: Typically this should be a good thing. Without competition you have a conglomerate that has it all, does it all, and charges what it wants to charge (usually too much).

Yes, the threat of competition is that they will do it better or become more popular.

Sometimes it is because of the competition that makes you successful. And sometimes by having the competition you both become successful.

The downside to competition is that sometimes it causes saturation. Television and movies have this problem (which is why I don’t personally care for TV too much). For example, how many news channels (which don’t truly report news anymore without their underlying agenda’s) do we need anyway?

RMG Is Very Competitive: You said “The real money gaming platform is a very competitive market and faces a lot of regulatory scrutiny on a regular basis as well. Some of the leading companies have large and established audiences in their respective platforms.”

Then let me ask

  1. Why does Zynga need to buy in?
  2. Why does Zynga need to expand?
  3. Wouldn’t Zynga buying in and expanding cause saturation?

I don’t know about Las Vegas, but I do know that to prevent saturation of gambling Atlantic City has limited ownership of casinos to 3 per owner. Ohio has also limited the number of casinos to 4 statewide. Although Ohio does permit slot machines in certain establishments (like racetracks) in addition to the casinos.

 
 


TAKEAWAY 

 
 

While Zynga is still a favorite amongst many short-sellers, the company's foray into real-money gambling with casino and poker games might be a success, and might lay the foundation for greener pastures down the road.

 
 

What you Forgot: Zynga has planned to launch a ‘Draw Something’ TV show. CBS has already began casting for it’s version of the TV Show ‘Draw Something’ and Channel 4 in the UK has also been reported to have commissioned a version of the TV Show. The UK version will be called ‘Draw It’.

The advertising revenue from the TV shows, Draw Something and Draw It, should provided a pretty penny for Zynga. If The shows become a hit for CBS and Channel 4 then Zynga is a good buy now, on this alone.

Mafia Spirit’s Takeaway: With ventures into online gambling and the upcoming TV show’s ‘Draw Something’ and ‘Draw It’ and the ability to host 3rd party games on Zynga.com there is a ton of potential revenue for Zynga. With ZNGA sitting at 3.22 per share at the close of the markets today (4-17-2013) it appears that ZNGA is a great Bullish Stock. The stock appears ready to jump the gate and run in the long haul.

Zynga’s reliance on Facebook has many skeptical but may actually be a necessary evil for Zynga’s online games. You shouldn’t allow this to worry you if you are an investor. Zynga is positioning itself in many different facets that the games being played on Facebook may not matter in the future.

We could easily see ZNGA rise to the $4 – $5 –$6 range very soon. No, it’s not a sure bet and ZNGA Q1 statements are due to be released on April 22.

Sunday, April 7, 2013

Ice Season 26 – Careless Whisper

Grand Prize Careless Whisper
Many of us want Spring to arrive and not more Ice Season (26), which is now upon us.
And to make you feel all warm and cozy the Grand Prize for acquiring 1000 ices in a week is called ‘Careless Whisper’.
Let’s just hope that there will be live targets on the fight page for us to cut down to size (get our required ices). You could get your ices in The Arena.
Ice Season 26 Banner Active 4 7 2013
Season Rewards Banner
Grand Prize Careless Whisper Grand Prize Careless Whisper Levels
Bronze Tier
Silver Tier
Gold Tier
RUby Tier
Diamond Tier
Booster Packs = 15
Exotic Animal Feeds = 2
Meta Flare = 2
Arena Health Refill = 2
Pain Killer = 1
Reflector = 1
Kamikaze = 2
Skill Points = 11
Reward Points = 9
From the album ‘Make It Big’ Released by pop-duo ‘Wham!’ on 24 July 1984 (UK); 1 February 1985 (U.S.)
Seether covered the song in 2009 for the reissue of their 2007 record Finding Beauty in Negative Spaces. It was released as a single on 9 February 2009.

CARELESS WHISPER
LYRICS
I feel so unsure
As I take your hand and lead you to the dance floor
As the music dies
Something in your eyes
Calls to mind a silver screen
And all its sad goodbyes

I'm never gonna dance again
'Cause guilty feet have got no rhythm
Though it's easy to pretend
I know you're not a fool

I should have known better than to cheat a friend
And waste the chance that I'd been given
So I'm never gonna dance again
The way I dance with you

I'm never gonna dance again
'Cause guilty feet have got no rhythm
Though it's easy to pretend
I know you're not a fool

Time can never mend
The careless whispers of a good friend
To the heart and mind
Ignorance is kind
There's no comfort in the truth
Pain is all you'll find

I'm never gonna dance again
'Cause guilty feet have got no rhythm
Though it's easy to pretend
I know you're not a fool

Tonight the music seems so loud
I wish that we could lose this crowd
Maybe it's better this way
We'd hurt each other with the things we want to say

We could have been so good together
We could have lived this dance forever
Now, who's gonna dance with me?
Please stay

I'm never gonna dance again
'Cause guilty feet have got no rhythm
Though it's easy to pretend
I know you're not a fool
Songwriter(s):Andrew Ridgeley, George Michael
Copyright:Warner/Chappell Mlm Limited, Wham Music Limited (gb 2)
Lyrics from eLyrics.net 
Icicle Bar 2

Friday, April 5, 2013

Robbing Spree Overview

Robbing Spree Header 500
Robbing Spree Banner Active

How to Play:

The Cane-09 is a consumable loot item that you will need to collect and use to start a new game, or to peek into houses.

Cane-09 Part Needed

You need 10 Cane-09s to enter a block and start the game.

Zynga gives you 15 Cane-09’s to get you started.

 

How to get Cane-09s:

You can collect Cane-09s from Requests, Feeds and Jobs.

Requests: Get 20 Cane-09s by accepting Requests from your friends. Once you have accepted 20 requests in a day, the excess Knob Wrenches lying in your request box will be converted to Blue Mystery bags.

Feeds: Post a feed every 2 hours and get a maximum of 5 Cane-09s per feed when your friends click on it. You can earn a total of 20 Cane-09s per day.

Please note that once you have collected 20 items from your feed posts in a day, you will still be able to post the feeds but will not receive the parts until the daily limit timer resets.

For example: If you posted consecutive feeds from 6:00 AM to 02:00 PM Pacific Time and collected 5 parts from each of them (5x4 Feed posts = 20 Parts), you will reach the daily limit. You will not receive parts any further till Midnight (Pacific Time) of the same day (as the daily limit timer resets at Midnight Pacific Time).

Click on your friends' feeds to earn up to 5 Cane-09s per day.

Jobs: Get up to 5 Cane-09s a day as loot drops while doing jobs.

Lock Pick Bonus
Lock Pick Bonus
* Note; Not Everyone Will Be Lucky Enough To Acquire These Extra 5

Earn up to 50 Cane-09s per day (20 from requests + 20 from feeds + 5 from clicking on feeds + 5 from job drops). Cane-09s can only be collected during the first 7 days of the event.

The daily limit timers reset at 00:00 AM PST.

 

The Neighborhood

Robbing Spree House 2 Robbing Spree House 3 Robbing Spree House 4 Robbing Spree House 1

Houses have:

Neighborhood

Alarm:  Triggers a single alarm.

How To Play 2

2x Alarm:  Triggers two alarms.

Cane-09s:  Use this to Peek, start a new game, or enter a new block.

Half Skill Points:  Find the other half before you click on "Grab Haul" to get 1 full Skill Point.

Energy/Stamina Refill:  Refills 5% of your maximum Energy/Stamina.

City Cash:  London Pounds to help you master the city of London.

Boosts:  3 Absinthe, 3 Jukebox, 3 Vampire Batting and 3 Ruthless

Items:  Snares Penguin, Budget Analyst, Tea Party. Rob same item to increase its mastery.

Snares Penguin Stats Budget Analyst Stats Tea Party Stats



Wednesday, April 3, 2013

Have You Read The ZyngaPlusPoker Fine Print?

I may not be wealthy like Donald Trump. I also might not be compared to Albert Einstein. And I most certainly would never be accepted into an Ivy League University. But, I can read and I do know when something just does not seem right.

As I was looking over the New Real Money ZyngaPlusPoker website I read the fine print and noticed that the Zynga Girl might be holding a few cards up her sleeveless red dress.

Zynga Girl Real Money Zynga Poker 1

 

As you read through the description of the game and past how Zynga strokes their own ego you will get to the part that explains the Zynga Poker Bonus Starter Kit.

Look closely at that section.

Did you notice what I saw?

 

Poker For the People – Welcome to ZyngaPlusPoker

Introducing the first real money online poker room by Zynga, creators of Zynga Poker, Farmville, Words With Friends, Draw Something and many more!

The world's leading social gaming company has brought their expertise to the real poker tables. Make way for the incredible ZyngaPlusPoker – real cash games at their finest in the most welcoming atmosphere online!

Play for real money, win for real at our poker tournaments and cash games with your mates and meet new friends who share your love for poker along the way.

What's your game?
Texas Hold'em, Omaha, Omaha Hi/Lo, 7 Card Stud and 7 Card Stud Hi/Lo and more varieties are all available at ZyngaPlusPoker at an unbeatable range of stakes. There are buy-ins for every wallet and every level of player.

Get more for your game with Poker Plus Points

At ZyngaPlusPoker, we like to offer you something extra besides our poker tournaments prizes.

Introducing our Plus Points Rewards system! Designed to reward your for the time and effort you put into your ZyngaPlusPoker gaming, you'll earn points as you play and get full access to an online store of goodies.

The higher you climb our Rewards key levels, the more benefits you'll get like higher rakeback and exclusive products such as branded online poker merchandise, the latest gadgets, luxury holiday packages and much more!

Poker Bonus Starter Kit – Get £15 FREE & much more

When you download ZyngaPlusPoker and become a player, you get a hefty Starter Kit with poker bonuses and invitations to amazing promotions!

To get started, you'll receive £15 FREE instantly when you make your first deposit of just £10 or more.

Next, we'll double your cash with our 100% bonus up to $500 (Or do they mean the exchange rate which equates to £255?) ! But that's not all.
Along with your Starter Kit Poker Bonuses, you'll receive 8 FREE entries to weekly $1,500 (Or do they mean the exchange rate which equates to £735?) Saturday Night Fever Freerolls. Exclusive for new real money players only!

Pound Dollar Exchange Rate

Now that's online poker value for your money if we've ever seen it.

Was it a simple error that the ‘$’ was used in place of £ ? Was this intentional and does Zynga actually mean these values to be in US equivalents?

Either way it just does not seem right. It is enough to make me wonder.

On our post, Zynga Plus Poker And Casino Launching, I had hinted at some of Zynga’s slanted tactics when I stated;

How could I have much faith or trust that these real money games of Zynga’s will allow players to win much when the free features in Mafia Wars have become nearly impossible to complete without purchasing your way through them or spending every waking minute trying to complete them.

All of Zynga’s games are ‘play-at-your-own-risk’!

I also noticed the statement at the bottom of the page that expresses where Zynga is licensed for running an online gambling site.

Gibraltar

We are licensed by the Government of Gibraltar and regulated by the Gibraltar Gambling Commissioner under the Gambling Act 2005, and our games are tested by iTech Labs, an independent tester of gaming and wagering devices to ensure that the games are fair and operate correctly.

Registered on the Nasdaq Stock Exchange, Zynga Inc. is the world's largest social games services provider with more than 240 million active users playing its games. ZyngaPlusPoker is the company's exciting online casino brand, which hosts hundreds of action-packed online games that offer real money prizes.

© 2012 Electraworks Limited Suite 6, Atlantic Suites, Europort Avenue, Gibraltar. All Rights Reserved. Telephone: 00-800-7278-9100. Email: info@zyngapluspoker.co.uk

Does Britain or the U.K. not license online gambling websites?

 

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Tuesday, April 2, 2013

Zynga Plus Poker And Casino Launching In The UK

Zynga and Mark Pincus’s dream of hosting online gambling will become a reality tomorrow. Zynga will be launching 2 real money games in the United Kingdom. These 2 games will be called ZyngaPlusPoker and ZyngaPlusCasino.

I’m sorry, but through my experience of playing many of Zynga’s free games I do not see many players of these games winning much of anything. How could I have much faith or trust that these real money games of Zynga’s will allow players to win much when the free features in Mafia Wars have become nearly impossible to complete without purchasing your way through them or spending every waking minute trying to complete them.

Maybe you have better luck than I do.

The following was released on the Zynga Blog;

ZyngaPlusPoker and ZyngaPlusCasino Launching for UK Players

by Barry Cottle

Starting tomorrow, players ages 18 and over in the UK can experience Zynga’s first real money games ZyngaPlusPoker and ZyngaPlusCasino powered by bwin.party, one of the largest and most reputable real money gaming operators worldwide. Launching the download and web versions of Zynga’s real money games for play in the UK is an exciting move to bring players the real money games they have been asking us for.  We look forward to launching our social versions of real money games for players on Facebook and mobile in the UK throughout 2013.

ZyngaPlusCasino & ZyngaPlusPoker_Homepage.png

  • ZyngaPlusPoker is an online poker room that offers UK players a wide variety of games and tournaments with buy-ins at every level.
  • ZyngaPlusCasino brings players more than 160 slots games and a variety of table games to choose from including Blackjack, Roulette, Baccarat and Video Poker as well as the first-ever FarmVille themed slots game.
  • Both ZyngaPlusPoker and ZyngaPlusCasino will offer players a host of welcome packages including real money bonuses and free cash on deposit.
  • No matter whether players choose to play using the download or on the web, they will use a single wallet shared across both versions.
  • Players simply need to visit ZyngaPlusPoker.co.uk and ZyngaPlusCasino.co.uk to register for the web or downloadable version of either offering.

ZyngaPlusPoker & ZyngaPlusCasino_Gameplay

Our long term vision is to offer our players the next generation of real money games on multiple platforms in regulated markets worldwide. We take responsible gaming seriously and are proud to partner with bwin.party, an industry leader and a reputable company that is fully licensed by a premier regulatory authority.

This is just the beginning for us and we’re looking forward to seeing what our UK players think about ZyngaPlusPoker and ZyngaPlusCasino, and creating the most valuable casino games and social experiences for them.

Barry Cottle

Just remember that when playing ANY casino game the odds are ALWAYS in the houses favor. Be ready to stop playing when you lose the amount of cash that determined that you wish play with. Do not get suckered in to thinking that your luck will change on the next hand or game. And most of all, DON’T GET YOUR HOPES UP!

These types of games are not random nor or they designed to be by pure chance. They, more than likely, are designed to payout (especially the larger winning amounts) at set intervals or when certain criteria are met.

Only you can be responsible for how much time and money you spend on these games.

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Rocks In Rio – Secret District 27 Preview

Mesmeralda De Maxixe
The ‘Rocks In Rio’ Secret District will be the next location for Limited Time travel.
Apparently Zynga missed the float because the -
Carnival in Rio de Janeiro 2013 began on Saturday, February 9
and ended on Tuesday, February 12

 

Rio Carnival 2013 Princess: Brazilian Dance, Samba
  And we missed it thanks to Zynga……….. Broken heart
We will, however, still get to play the district as soon as it becomes active. Here’s a look at what we can expect;
Rocks In Rio Whats This Pop Blank Masthead

THE LOOTS

Copacabana
Copacabana
EXTRA
Attack154 Defense256
Burning Desire
Burning Desire
COLLECT
Attack174 Defense123
Dancing Spirit
Dancing Spirit
COLLECT
Attack123 Defense174
Festejo
Festejo
COLLECT
Attack174 Defense123
Carnival Participant
Carnival Participant
LOOT DROP
Attack129 Defense182


BRONZE Rocks In Rio Bronze
SILVER Rocks In Rio Silver
GOLD Rocks In Rio Gold
RUBY Rocks In Rio Ruby

THE BOSS

Rocks In Rio Banner Blank
Rocks In Rio Fight Mod Title
The Boss that we will get to fight is named
Esmeralda De Maxixe (\mə-ˈshēsh, -ˈshē-shə\)

Rocks In Rio Fight Mod BG Blank

The Boss Fight Combos

Rocks In Rio Combos

ROCKS IN RIO District And Boss Fight Rewards


Atlantic Royalf Fycatcher
Atlantic Royal Flycatcher
Bronze Star BRONZE Attack142 Defense196
Silver Star SILVER Attack146 Defense216
Gold Star GOLD Attack150 Defense236
Ruby Star RUBY Attack154 Defense256

Cinco-Diamante
Cinco-Diamante
Bronze Star BRONZE Attack188 Defense154
Silver Star SILVER Attack208 Defense164
Gold Star GOLD Attack228 Defense174
Ruby Star RUBY Attack248 Defense184


Are we ready for ‘Rocks In Rio’? We are now that the Loots have been added to the inventory.
We’ll all be Dancing Mafia Spirits when this district unlocks.
Dancing Spirit 



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